Salts of the Earth

Salts of the Earth

First to market in Australia, Salts of the Earth is a salt therapy company that provides symptom relief for both respiratory and skin conditions. People of all ages can benefit from this natural, non-invasive and complementary therapy to improve their health so they can live, sleep and breathe better.

Market overview:

  • Majority of the population will suffer from cold or flu each year.
  • 11% Asthmatic
  • 19% Hay fever
  • 8% Sinusitis
  • 25% Eczema
  • Further conditions;
    • Bronchitis
    • Emphysema
    • COPD
    • Snoring
    • Psoriasis

Why should you consider partnering with Salts of the Earth?

  • First to market and market leader 
  • Minimal competition
  • Membership model for guaranteed reoccurring revenue
  • Capacity of 200 – 250 members with breakeven ranging from 110 – 120 members
  • Members can attend any centre nationwide
  • Single unit and Multiunit opportunities
  • Fixed expense business allowing for easier cash flow forecasting
  • Low staffing required
  • Service that benefits every demographic, and conditions ranging from cold & flu, to asthma and eczema.
  • Exceptional support and development provided around staffing, operations, business planning and marketing.

Salts of the Earth are looking for franchise partners who are:

  • Passionate, willing to develop themselves and self-motivated
  • Able to lead and motivate staff to achieve goals
  • Goal orientated
  • Accountable and organised
  • Positive and enthusiastic
  • Service orientated and motivated to help others
  • Are strong communicators and team players
  • Dedicated to the business full-time

There is a great demand for salt therapy, so Salts of the Earth is seeking interested franchise partners Australia-wide. Visit our website to enquire today.

Snapshot

Investment Levels:
$100,000 to $250,000
Concept:
Salts of the Earth offers a life changing therapy to people suffering from a respiratory or skin condition at an affordable ongoing price. Clients relax in a massage chair in the adult’s room or play in the kid’s room whilst breathing in minute particles of salt deep into their airways. Most of our clients suffer from ongoing conditions so the lifetime value of a client is dependant on how well they are serviced.
Capital Investment Required:
A complete turnkey solution including all fees, equipment, training and fit-out costs for the affordable price of $180,000 to $220,000.
Qualifications Required:
No qualifications required, however, we are seeking partners with great can-do attitude, passion to help the community, leadership and business acumen.
Franchise Business Established:
2010
Franchise Commenced:
After systemising and documenting the success of our first location, demand for our services enabled us to open a second location. After replicating our original success, franchising commenced in late 2011.
Training and Support:
Initial training and ongoing training is all part of our support on demand program. It ensures we are helping you set up your business for success.

Training includes;

• Initial franchise partner training;
o Introduction to the workings of the business
o Employment - hiring a successful team
o Marketing – Local area marketing and social media training
o Accounting software
o KPI training and reporting
o Business obligations
o One week staff training and operations (in centre)

• Ongoing training;
o Operations
o Accounts
o Detailed reporting
o Local and social media

• Support;
o Lease negotiations
o Fit-out
o Staffing
o Support on demand program when you require advice and support on any associated matter
o Advice and strategy
o Franchise Advisory Council
o Quarterly network meetings
o Site visits and observations

Marketing Support:
Salts of the Earth pride ourselves on the structure we have built for ongoing marketing support, both nationally and locally.

Marketing support includes;

• Local area marketing training
• Social media training
• Library of client testimonials and videos
• Local area marketing kit with material and associated strategies
• Marketing planning
• Daily social media posts to franchise partners social pages
• Emarketing campaigns driven from the Support Centre.
Our marketing support is designed to help franchise partners successfully drive more leads to their centres.
Finance Options:
Franchise partners have access to financial brokers who understand our model and are able to offer the best finance solutions depending on the needs of the franchise partner.
Franchise Fee:
$50,000
Addition Setup Costs:
Equipment - $35,000
Fit-out - $100,000 - $120,000 depending on size of retail space.
Agreement Terms:
5 years with rolling 5 year options. One thing that differentiates Salts of the Earth in the franchise industry, WE DO NOT CHARGE A RENEWAL FEE. We are looking for successful long-term relationships.
Number of Units:
19
Units Outside Country:
Not at this stage but we are interested in expanding internationally

Franchises for Sale

NEW

Sydney & Regional NSW

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Sydney and Regional NSW. View More...
View All Info
Sydney & Regional NSW
NEW

Brisbane & Regional QLD

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Brisbane and Regional QLD. View More...
View All Info
Brisbane & Regional QLD
NEW

Adelaide & Regional SA

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Adelaide and Regional SA. View More...
View All Info
Adelaide & Regional SA
NEW

Perth & Regional WA

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Perth and Regional WA. View More...
View All Info
Perth & Regional WA
NEW

Canberra

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Canberra. View More...
View All Info
Canberra
NEW

Darwin & Regional NT

Investment Required:
$100,000 to $250,000

Description:

Salts of the Earth are the pioneers of the salt therapy industry in Australia. Due to growing demand for the therapy and because of the success our clients are experiencing, franchising opportunities are now available throughout Darwin and Regional NT. View More...
View All Info
Darwin & Regional NT

Werribee VIC

Investment Required:
$100,000 to $250,000

State/Territory:

Description:

This established business in its 3 rd year of operation and currently works with a large database of satisfied clientele, and increased sales and profit year on year. New leads are established weekly through the positive word of mouth generated, support from SOTE head office, and local area marketing activities. Salts of the Earth Werribee is a unique industry with currently no direct competition in the area. There is opportunity to further increase the capacity and profit of the current store. Further network development with additional stores is also available through the ownership of a local geographical area, allowing for scope to expand your own network with additional stores. View More...
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Werribee VIC

Videos

Contact

Salts of the Earth
89 Victoria Ave
Albert Park
VIC 3206
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